Published March 24, 2020
Overcoming Quarantine Career Challenges
For all of us entrepreneurs, business owners, sales personals, individuals seeking employment, you know that networking is the gold standard for discovering opportunities. But with large group gatherings, daily activities and even dining in restaurants being put on hold for the foreseeable future, several natural networking environments have evaporated.
The good news is that due to modern technology, meeting in-person isn’t required to develop new relationships or deepen existing ones. So although we’re all practicing some form of social distancing for the moment, here’s how I plan to maintain and grow my network while quarantined:
Make the effort
The most difficult part of actively networking right now is that the natural opportunities are all but gone. So if this was your primary source of connecting, you’ll need to be more intentional about it now. Perhaps you were used to making the rounds at the office, catching up over happy hour, or shooting the breeze with your running group.
Or maybe you’re an avid speaker, conference participant, business traveler or co-working space member who met new contacts regularly through daily interactions. When these opportunities are shut down, it’s easy to let one week, then two, then a month go by without connecting.
Since we don’t yet know how much time will be needed to successfully flatten the curve, don’t wait. Be proactive in finding new ways to network daily such as emails, social media, webinars, online group chats or whichever technology feels most comfortable to you. This way you’ll stay top of mind and be exposed to new information more readily.
Think long-term
Even if you’re not in an urgent job search or your business isn’t forced to curtail activities due to quarantine restrictions, what you do now can have a major impact on what opportunities flow your way down the road. If you have a business, connect with customers to share updates and ask how you can support them even if they aren’t in a position to engage your paid services.
Provide free tools if you’re able
Either through your organization or others that might benefit them. If your current employment situation hasn’t been impacted beyond an increase in working remotely, recognize that it may be if this quarantine lasts longer than a few weeks. This isn’t meant to instill fear, but rather meant to instill action. Staying connected to your network, helping others where possible and building good will can only serve you well in the future.
Embrace the sense of community
Government and corporate support is growing as organizations figure out new ways to assist those who’ve been impacted, but since we can’t know what each of our individual futures hold, waiting to see what happens isn’t a prudent choice. It can be tough to take action without clear direction, but sometimes it’s that action — even if it doesn’t seem directly beneficial in the moment — that opens your eyes to a new perspective or idea.
If you’re in a position to help others now, do it. Reach out, contribute support, connect, and encourage. If you’re in a position where you could use help, don’t isolate. Let people know specifically what you need. Not everyone will be able to support you in the way that’s most helpful, but they likely know of a resource or contact who can, and if not, they can do some research within their networks. Tough situations can bring out the best in communities to rally support, and most everyone I’ve interacted with wants to help and are looking for ways to do this. Give them the opportunity and you may be surprised how it deepens the relationship on both sides.
Join an online forum
Even if you tend not to participate in online discussions or groups, more and more are increasingly popping up to share resources, offer assistance, or give suggestions on everything from urgent job openings to activities to keep your home bound children entertained. Find one that aligns with an interest and join in the discussion. This is a novel way to open your network to a new circle, which could also mean exposure to different opportunities.
Go back in time
One area that is often overlooked when networking is dormant contacts, or those individuals with whom you’ve established a relationship, but have lost touch with over the years. Former colleagues, old classmates, and past neighbors can usually be easily found on social media and re-establishing a connection can be easier than creating a completely new one. Send a message and ask how they are. Ask what’s happening where they live. The pandemic is a shared global experience so we’re all feeling the stress in some way even if the impact to our daily lives differs. Common experiences are a great way to quickly establish or accelerate relationships and this is one that cuts across industry, level, geography, and honestly, everything else.
Consider the context
While some people may have extra time on their hands and be thrilled to connect with another human during this time of isolation, others are medical professionals on the front lines, parents trying to juggle both working and caring for children who are not in school, or people who are unfortunately ill or caring for ill family members. If you don’t get a response, don’t take it personally. Each person is figuring out the best way to handle these unprecedented times, so they may not be readily available to help or respond.
Stay strong my fellow business owners and networking gurus. Let’s use this as a time to try new ideas, break out of our comfort zones, and GROW OUR BUSINESS.
